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Alfa Romeo confirms Cuorerosso name for Paris concept
The Italian brand is readying a new show car for the Paris Motor Show, with a name designed to evoke emotion and identity.
30 September 2026 1 min read 10 views
Alfa Romeo has confirmed the name of the concept that will make its debut at the Paris Motor Show: Cuorerosso. The car is not intended for production, but to preview the brand’s design language and future direction.
For Italian enthusiasts, the name carries strong symbolic value, linking back to Alfa Romeo’s sporting heritage and its emotional character. The Paris debut will therefore be an important moment to see how Alfa imagines its future.
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