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BRABUS Urban E Fragment Edition: electric mobility goes minimal

The special edition comes from a collaboration between BRABUS and Fragment, the Japanese brand founded by Hiroshi Fujiwara.

7 October 2026 1 min read 1 views

BRABUS has unveiled the Urban E Fragment Edition, a project focused on urban electric mobility and developed with Fragment, the Japanese brand created by Hiroshi Fujiwara. The aim is to combine the German tuner’s sporty identity with a more restrained visual language.

The result emphasizes minimalism, understated styling and carefully reduced details, following Fujiwara’s design philosophy. The collaboration offers a more refined interpretation of battery-powered mobility while preserving BRABUS’s distinctive character.