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China’s “Golden September” Fails to Lift the Auto Market

The Chinese market slows in a traditionally favorable month. Electrified vehicles continue to gain ground over combustion models.

15 October 2026 1 min read 1 views

China’s traditional “Golden September” failed to provide the expected boost to the automotive market. Demand remained weaker than anticipated, amid intense competition and continued price pressure.

Meanwhile, the balance between internal-combustion vehicles and new-energy vehicles is changing faster. The latter category includes battery-electric, plug-in hybrid and fuel-cell models. Their growth is steadily reducing the weight of conventional cars and confirms the speed of China’s transition.

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