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Jaguar reveals new EV: a real turning point after months of criticism

The British brand starts a new phase with a battery-powered model marking a major shift in its lineup.

7 October 2026 1 min read 2 views

Jaguar has unveiled its new electric model, opening a different chapter after weeks of debate and jokes about the brand’s repositioning. The car marks a key step toward a lineup increasingly focused on zero-emission mobility.

For Italian enthusiasts, it is an important signal: the British maker is trying to regain momentum by leaning on design, technology and premium image. The next questions are range, pricing and when it will reach the European market.