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Jaguar Type 01: the £150,000 electric flagship
First look at an unconventional Jaguar: huge, expensive and built more to impress than to fit city life.
9 October 2026 1 min read 4 views
The new Jaguar Type 01 is aimed at reviving the brand with a large luxury EV priced at around £150,000. It relies on imposing dimensions and strong visual impact, but in urban use it feels bulky and far from practical.
For Italian buyers, the message is clear: Jaguar wants to make a statement again, targeting premium customers willing to pay for design and technology. It remains a car that favors wow factor over everyday agility.