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Jaguar unveils new electric GT after criticism of its relaunch

The British brand shows a prototype previewing a future four-door grand tourer, the first step in its new strategy after rebranding controversy.

9 October 2026 1 min read 18 views

Jaguar has presented a new electric prototype designed to preview a four-door grand tourer. The model introduces the British brand’s new design language and prepares the arrival of its next battery-powered range.

The presentation follows strong criticism of the relaunch campaign, which social media users accused of focusing more on image than on cars. Jaguar is defending its decision to radically change its identity: the future GT will be the first tangible model of the new era, with a commercial launch expected in 2026.