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Nissan Qashqai: New Campaign Invites Viewers to Follow That Car

TBWA\Nissan United has created “Follow That Car!”, a new campaign for the latest evolution of Nissan’s crossover.

15 October 2026 1 min read 0 views

Nissan has unveiled “Follow That Car!”, a new advertising campaign dedicated to the all-new Qashqai. The project was developed by TBWA\Nissan United and puts the Japanese brand’s crossover in the spotlight.

The title recalls a familiar phrase from chase scenes and introduces a lively communication style. The campaign supports the international launch of the new Qashqai, a key model in Nissan’s range and one of the manufacturer’s best-known crossovers.

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