Nissan Qashqai: new “Follow That Car!” campaign launched

Nissan has introduced “Follow That Car!”, a new advertising campaign dedicated to the latest generation of the Qashqai. The creative project was developed by TBWA\Nissan United, the agency responsible for the brand’s communications activities.

The campaign puts the Japanese company’s crossover in the spotlight, making it one of the key models in Nissan’s range. The title, “Follow That Car!”, suggests a narrative built around the vehicle and the curiosity it creates as it passes by, without revealing further details about the format.