Tesla Roadster surprises Musk: the return of the flying-car idea

Elon Musk put the spotlight back on the Tesla Roadster during a much-anticipated event, reviving the image of mobility that goes beyond the traditional car. The message is clear: Tesla wants to sell not just vehicles, but visions.

For Italian readers, used to thinking about range, charging and real-world costs, Musk’s words remain above all a strong marketing signal. Flying cars are still far from everyday reality, but the promise helps keep Tesla at the center of attention.