SAIC targets smart electric car leadership with an integrated strategy
The Chinese group aims to strengthen its position in smart EVs by combining platforms, software, batteries and driver-assistance systems.
SAIC Motor is relaunching its strategy in the smart electric vehicle sector. The Chinese automaker is focusing on an integrated approach in which platforms, batteries, software, connectivity and driver-assistance systems are developed as parts of a single ecosystem.
The aim is to speed up innovation and make new zero-emission models more competitive, both in China and on international markets. SAIC’s plan also includes closer integration between products and digital services, considered essential to face growing competition in the smart EV market.
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